Cones for a Cause Toolkit
World Keratoconus Day Starts with You
This year, NKCF is making it easier than ever to get involved with a campaign that’s as fun as it is meaningful. For World Keratoconus Day, we’re putting a playful spin on awareness by celebrating something everyone loves—ice cream cones!
Join the Campaign and Make a Nationwide Impact
By donating a portion of your sales, you’re helping us spread the word about keratoconus (KC)—a progressive eye disease that affects vision and quality of life—and ensuring patients get the support they need.
How to Participate
1. Pick Your Contribution
- Choose a percentage of your sales from November 10 to donate to NKCF (suggested: 10-25%). Want to make it a week-long event? That’s even better!
- You may apply this to all sales or just to cones, scoops, or other selected items.
2. Let Customers Know
- Post on social media (designs below)
- Display NKCF flyers and table tents in-store (printable versions shared below).
- Need Help? We’re here to support your efforts with shareable posts, graphics, printable signage, and more. See options below.
- Encourage customers to mention NKCF at checkout if you’d like to track participation.
3. Make Your Donation
- After the event, calculate your total donation.
- Donate online at nkcf.org/donations and include your business name in the comments.
- Or mail a check payable to:
National Keratoconus Foundation
Gavin Herbert Eye Institute
850 Health Sciences Road
Irvine, CA 92697
Use this letter to help get participation from Ice Cream Shops in your area.
Click on the image below to download and print.
Logos and QR codes can be used to support your Cones for a Cause Campaign.
Right click on the image below to open in a new page, download and print.
World KC Day link
Donation link
Printable posters help you promote your Cones for a Cause Campaign.
Right click on the image below to open in a new page, download and print.
Posters:
Tent Cards:
Right click on the image below to open in a new page, download then share on your site using hashtags #WorldKCDay and #NKCF, tagging @nkcforg to increase reach.
